INsights: Brand Building

Brand Building|Thought Leadership|Trends|

TOP 5 MARKETING TRENDS FOR 2024

Brands’ marketing moves must balance quick and engaging with deep and meaningful in an ever-evolving business landscape.

Brand Building|Thought Leadership|

PROVING BRAND WORTH

The creative and analytical sides of marketing must come together to raise the standards of messaging, experience, values and culture in support of brand value.

Brand Building|Content Development|Thought Leadership|

EMAIL MARKETING MISTAKES TO AVOID

Marketers have a direct, impactful way to engage their target audience, but there are many ways to fall short on e-marketing open, click and conversion rates.

Brand Building|Thought Leadership|Trends|

COMBATTING ‘DISINTEGRATING BRAND TRUST’ WITH INFLUENCER MARKETING

B2B influencer marketing helps build lasting relationships, improve brand reputation and awareness, and generate new leads.

Brand Building|Thought Leadership|Trends|

CUSTOMER ENGAGEMENT KEYS AMIDST THE MARKETING MAELSTROM

Effective marketing content must adhere to the tried & true formula: know your audience, pick the right time and place, and then deliver value to that audience.

Brand Building|Content Development|infinitee|Thought Leadership|Trends|

Hanging in the Balance: A Tale As Old As Time Meets A New Era

Marketing teams must advance on both digital and personal fronts while staying true to the brand story.

Brand Building|Senior Living|

SOONER STATION: THAT’S THE SPIRIT!

Sooner Station, a first-of-its-kind, alumni-based senior-living community that will connect with mind, body and spirit, gets the premium marketing connection.

Brand Building|Mixed-Use|Press|

infinitee, Kairos Development & Culture Labs Reimagine Main Street Living in East Point, GA

Get the details on East Point’s exciting, new urban village, East Point Exchange, and how we’re helping bring it to market!

Brand Building|infinitee|Press|Senior Living|

infinitee, MedCore Partners & Integral Senior Living to Launch a Spirited Oklahoma Senior Living Community

Roll call! See the details on our latest partnership for Sooner Station, a spirited senior living community for University of Oklahoma alumni.

Activations|Brand Building|Content Development|Digital Marketing|Senior Living|

Senior Living Spotlight: Peachtree Hills Place

Our “INsights: Senior Living” series has doubled-down on the marketing and seniors housing industries with new ideas on integrating technology, strategic perspectives, and branding best practices. This week, we’re wrapping up with a detailed look at this advice in action at Peachtree Hills Place and The Terraces at Peachtree Hills Place (its on-site continuing care residences) in Atlanta, GA.