2 New Benefits To Shopping Center WiFi

2 New Benefits to Shopping Center WiFi

A recent article by Yahoo! Finance has us fired up! There are some seriously cool new benefits to shopping center WiFi that we just have to share. Before we begin, providing complimentary WiFi at your center used to be a courtesy, but now it's expected. Your shoppers are online even…

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6 Ways To Grow Instagram Followers

6 Ways to Grow Instagram Followers

By Chelsea Cannon, Digital Brand Strategist (infinitee Communications, Inc.) Recently a client told me they wanted to launch a social activation campaign that focused on growing the brand’s Instagram followers and audience. Knowing that you can’t simply run a paid advertisement specific for new followers, our client wanted to get creative to…

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The Benefits Of Social Media For Commercial Real Estate

The Benefits of Social Media for Commercial Real Estate

It is no longer a question of whether or not a commercial real estate company should have an active social media presence. Remember the 90’s when companies realized they needed to build a website? Well, now we're in 2-0-1-7 and so it is with social media platforms. The benefits far…

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Infinitee – The Early Years

infinitee – The Early Years

In honor of National Women's Day, this is the story about 2 women, 1 dream and 28 years of success known as infinitee still operating under the same founding partnership today. Here's to you, Jocelyn and Barb! Enjoy the early years.   How infinitee was Born Barbara McGraw and Jocelyn Smith…

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Programmatic Media Buys: What You Need To Know

Programmatic Media Buys: What You Need to Know

There's a phenomenon going on in the digital ad space and it's called Programmatic Media Buys. Here's what you need to know about it and why it's one of the best uses of your digital dollars. What is a programmatic buy? Programmatic Media Buys serve digital ads to the right users,…

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E-Commerce Advertising: Don’t Ignore Gen-X

E-Commerce Advertising: Don’t Ignore Gen-X

Tech-savvy Millennials were the age group on every marketer’s mind in 2016 especially when it comes to e-commerce. However, older generations like Gen-X and the Baby Boomers actually account for a significant amount of online spending, and according to Business insider, 25% of mobile shoppers are over the age of 55.…

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Essentials For A Memorable Culture Video

Essentials for a Memorable Culture Video

Nothing tells a story better than images and video. Telling your company story gives the world a view into the personality of your corporation and employees. Company culture is the binding unique force in an organization that inspires, motivates and unites employees and customers. Videos can be tailored for recruitment…

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Paid Media On Facebook And Instagram

Paid Media on Facebook and Instagram

Facebook and Instagram API's: Over the past 3-6 months, Facebook and Instagram have rapidly evolved their backend APIs and user interfaces significantly impacting how content is served to users on both networks. Engagement, personal connections, search history and other elements have significant impact on which content the networks serve to…

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